SEO

Discover and learn the best ways to increase visibility and visits from search engines like Google. Coywolf provides SEO insights on a wide range of topics, including WordPress site speed, getting into Google News, Schema.org structured data, code optimization, content patterns, IA, and more.

How ‘Core Web Vitals’ focus on UX and directly impact the future of site strategy and development

Google created a new standard for websites with the introduction of Core Web Vitals. The new metrics will force sites to address performance and UX issues or risk losing visibility and traffic from Google starting in 2021.

Google Core Web Vitals

The importance of disambiguation for increasing visibility on Google

Eliminating ambiguity in page content can increase Google's confidence in its topic relevance and result in better visibility on Google Search

Rabbit Duck Illusion

How to use ‘content patterns’ to mimic structured data and get list-based featured snippets

Content patterns leverage Google’s ability to parse and structure content without the need for Schema structured data. The result is a better understanding of page content and an increased chance of getting list-based featured snippets.

Content Patterns

The benefits of being a news source in Google News

Google News can provide a significant boost in brand exposure and traffic. Jon Henshaw shares details about Coywolf News and what sites can expect after they get into Google News.

Google News

Getting embed with BERT

How does BERT affect SEO, and is there a way to optimize for it? AJ Kohn provided Coywolf with insights on how SEOs should respond to the latest Google update.

Google

How to get into Google News

Google News is one of the best ways to get visibility on Google, increase search visits, and grow a brand. This guide provides a roadmap for how to structure and fully optimize your site for inclusion in Google News.

Google News

Interview with Google’s Ben Morss about AMP

Jon Henshaw interviewed Ben Morss, Developer Advocate at Google, about what AMP is and isn't. The discussion included the origin and purpose of AMP, how it's different from regular web pages, and Google's plans for the future of AMP.

WordPress Performance and Speed Optimization Guide

Over one-third of the websites on the internet use WordPress, and many of them have the same problem, they’re bloated and slow. This guide will show you how to fully optimize your WordPress site for speed.